Fight the terror of empty PRImagine the perfect pirate. They are different and rebellious, they do edgy stuff, and they are always fighting the status quo, right? We think PR needs that same spirit - we must go back to fighting for a cause. That's why we are launching a Pirate Manifesto for PR. It's a call to arms for all communications professionals and journalists to join us and declare a war. A war on the empty message.
Join pr.co in the fight against empty PRWe believe PR needs a shift away from empty messaging and should go back to communicating from a mission, a purpose, from the value that companies provide and why they exist in the first place. That's why we are calling all communications professionals to join us and declare a war on the empty message.
Why we brought a time machine to a pirate partyLast week we brought a time machine to a tech conference. We didn't expect too much from it or take ourselves all that seriously. However the response we received from people that did a session in our time machine was overwhelming. This post outlines why we think it worked so well. One of the things many online companies struggle with is how to have impact in the real world. Events can be great but it can also be hard to stand out from the rest of the exhibitors - especially bigger events th...
How to run a PR campaign in 10 stepsCROWDY HOUSE is the premiere (launch) platform and marketplace for the world’s best designers and makers. As a marketplace, we don't only help designers launch and sell their products, but we also provide them services that help them get publicity and recognition. We do this by promoting their premieres on social media, in our newsletter and by selecting the most newsworthy products for press releases. So how do we get the press release done exactly?
Rock your PR from the startpr.co is an online web-application that gives communication teams a effective way to create PR campaigns, send them to journalists, and measure their effectiveness. As simple as it may sound, because if you don't actively and persistently define who you are and what you stand for, others will do it for you. So you'd better work on this before it's too late ;)
Introducing organisations, improved user management and simplified billingFor the last months, the pr.co team has been working hard to restructure the toolkit. Because we're moving towards a more collaborative system a big architectural update was needed. By adding the organisation layer to pr.co it immediately becomes easier to manage newsrooms, presslists, users, but also your billing.
And so we built a time machineAny business would like to be able to travel into the future and see what decisions will be the most successful. The same goes for communications and PR strategies where it's important to be able to see where you should focus your energies. Awareness of time will keep you focussed on how to spend it. That's exactly what we try to help companies achieve. To help companies get a taste of their future, pr.co built a time machine for #TNWEurope.
The PRanelCome at TNW Conference Europe on Friday, April 24, and join this PR panel about the secrets of good and bad PR from 3 heavyweight experts. Stefan Fountain will moderate a panel where Tucker Max, Cristina Riesen and Brian Wong provide good and bad examples of marketing and communication from their experience.
Writing tips from our favorite writersDoes your job involve writing? If so, how do you improve your writing? Good writing tips can come from actual writers. Think about it: writers understand words. They spent most of their lives reading and writing. They're always looking for the best word to use. They know where to cut, and where to expand. So, when a writer writes about writing, it’s worth taking note.
Edit your scheduled emailsDISCLAIMER: This only works for emails that are scheduled to be sent as your news release gets published. Scheduled emails can now be edited, deleted or re-scheduled. (Nick Dowse, email magician) Usually, emails are sent as soon as you press Send - nothing you can do about those. Just make sure to start your campaign after you have tested everything. On the other hand, if you set an embargo for your news release, and you scheduled your campaign using the button Send on publish, we can help!
A new way to create press releasesUp until today press releases on pr.co were good looking but static, mixing images and text was not possible. Listening to our users we learned that it was time to change this. And we are happy to announce that starting today we will start testing this great new feature and you are invited to be one of the first to give it a try. You use the new editor by selecting "Freeform release" from the "New" button dropdown on your pressroom overview page. If you do not see the option email us and req...
PressDoc powers the Digital Media Center for SXSWV2V 2013PressDoc will power the Digital Media Center for the 2013 edition of the SXSWV2V conference. Giving journalists and bloggers easy access to all announcements and news related to the conference. Sponsors, partners and startups are allowed to publish in the Digital Media Center for free.
Amerika groeimarkt voor Nederlands PressDocNederlandse vs internationale omzet De Nederlandse PR toolset PressDoc groeit hard in Amerika. De omzet van PressDoc kwam in maart nog voor 80% uit Nederland. Sinds de mogelijkheid om ook in dollars en ponden te betalen groeit het klantenbestand van PressDoc hard in het buitenland. Inmiddels komt bijna de helft van de omzet uit het buitenland. Amerika is daarbij de snelst groeiende markt voor PressDoc. 'Het is wel gebleken dat Amerikanen niet in euros willen betalen. Sinds we betalingen i...
pr.co equips communication teams around the globe with the right tools to get their story told. Build newsrooms, write and edit news, publish press kits, manage contacts, pitch the media, and get automatically generated reports - in one tool. No matter whether you're a one-person show, or a globally active corporate; we've got your back.