At least that's what we concluded from an interview with Basecamp's founder and CEO, Jason Fried. That's what we're featuring this month, alongside the story of the longest elevator pitch and the l...
In this newsletter, unlock four secrets to power writing and handling time pressure. We also have exciting product updates: you can now access your revision history and search for enterprise custom...
We joined a PR Strategy workshop and noticed something weird about the majority of the participants: many people didn’t know their company’s purpose. Counterintuitive, one might say. Here are our t...
We ran a PR Strategy Workshop to an audience of 100 professionals. The aim is to align communication efforts with your company's core purpose in a living digital document: the PR Strategy Canvas. I...
Before filling you in on our newest features, here’s a little something to help you conquer a familiar enemy. Let’s win against procrastination (and empty PR, and anything that gets in the way of g...
Last week we have silently launched something new, something we've been working on for the last couple of months: Campaigns. A Campaign is the combination of a news release, its distributions, repo...
Imagine the perfect pirate. They are different and rebellious, they do edgy stuff, and they are always fighting the status quo, right? We think PR needs that same spirit - we must go back to fighti...
We believe PR needs a shift away from empty messaging and should go back to communicating from a mission, a purpose, from the value that companies provide and why they exist in the first place. Th...
Last week we brought a time machine to a tech conference. We didn't expect too much from it or take ourselves all that seriously. However the response we received from people that did a session in ...
