Deliberate PR: The secrets of successful PR
Come at TNW Conference Europe on Friday, April 24, and join this PR panel about the secrets of good and bad PR from 3 heavyweight experts.
Stefan Fountain will moderate a panel where Tucker Max, Cristina Riesen and Brian Wong provide good and bad examples of marketing and communication from their experience.
Guaranteed to provide some laughs but also a rare look into the workings of successful PR.
Tucker Max received his BA from the University of Chicago in 1998, and his JD from Duke Law School in 2001. His first book, I Hope They Serve Beer In Hell, is a #1 New York Times Best Seller, spent five years on the list, and has over 2 million copies in print. His second book, Assholes Finish First, and his third book, Hilarity Ensues, are also NY Times Best Sellers.
Cristina Riesen is currently heading up Evernote's EMEA operations. She started her career as a radio editor in 1996 at Pro Fm, the first private Romanian radio station. After graduating from summa cum laude Transilvania University in Brasov (BA English and French), she moved to Switzerland and continued her studies in public relations and corporate communications at the Swiss Public Relations Institute.
Brian Wong is the founder of Kiip, which has been recognized by Forbes as one of the “4 Hot Online Ad Companies to Put on Your Watch List,” and listed on Fast Company’s “50 Most Innovative Companies.” Once the youngest person to ever receive venture capital funding, Brian received his Bachelor of Commerce at 18.
See you on Friday!
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