Proud to announce: pr.co is selected for Blackbox Connect 20.We are very honoured to be selected to join Blackbox Connect cohort #20. This two week immersive program is hosted in the heart of San Francisco to connect with top Silicon Valley entrepreneurs, investors, thought leaders, and executives in an intimate, open, and off-the-record environment.
Launch parties should be fun AND a little destructiveLast week we had both. We do not need a reason to throw a party, but this time we had many. With the launch of 4 new products, kicking off a beta-product and releasing our e-book, we were happy to celebrate with our customers, friends and the industry.
What’s your company’s purpose?We joined a PR Strategy workshop and noticed something weird about the majority of the participants: many people didn’t know their company’s purpose. Counterintuitive, one might say. Here are our thoughts about why this could happen, and what you can do about it asking a simple question.
A PR Strategy Canvas for Writers, PR and Communication ProfessionalsWe ran a PR Strategy Workshop to an audience of 100 professionals. The aim is to align communication efforts with your company's core purpose in a living digital document: the PR Strategy Canvas. It's a great jump-off point for your content calendar and overall communication strategy.
Fight the terror of empty PRImagine the perfect pirate. They are different and rebellious, they do edgy stuff, and they are always fighting the status quo, right? We think PR needs that same spirit - we must go back to fighting for a cause. That's why we are launching a Pirate Manifesto for PR. It's a call to arms for all communications professionals and journalists to join us and declare a war. A war on the empty message.
Join pr.co in the fight against empty PRWe believe PR needs a shift away from empty messaging and should go back to communicating from a mission, a purpose, from the value that companies provide and why they exist in the first place. That's why we are calling all communications professionals to join us and declare a war on the empty message.
Why we brought a time machine to a pirate partyLast week we brought a time machine to a tech conference. We didn't expect too much from it or take ourselves all that seriously. However the response we received from people that did a session in our time machine was overwhelming. This post outlines why we think it worked so well. One of the things many online companies struggle with is how to have impact in the real world. Events can be great but it can also be hard to stand out from the rest of the exhibitors - especially bigger events th...
pr.co equips communication teams around the globe with the right tools to get their story told. Build newsrooms, write and edit news, publish press kits, manage contacts, pitch the media, and get automatically generated reports - in one tool. No matter whether you're a one-person show, or a globally active corporate; we've got your back.